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Marketing Fundamentals: Who Is Your Customer?

Teacher

Gary Ottley

Position

Reviews

NYR/5
NYR

Tutorial Price

$Free: Add a Verified Certificate for $199 USD
https://www.edx.org/course/marketing-fundamentals-who-is-your-customer

Level

NYR

Duration

4 Weeks

# of Reviews

Module Type

On demand video

How segmentation, targeting and positioning methods can be used to acquire customers How to use the marketing mix; product, price, promotion and place Consumer behavior and how you can leverage market data to grow your business How to use marketing strategies to position your company for maximum value creation

Instructors

Gary Ottley|Anjali S. Bal|

Link to Course

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