Behavioural Economics in Action
Develop an understanding of the philosophy and the principles underlying the field of behavioral economics Understand the differences between choice architecture / nudging and other approaches to behaviour change. Understand the key elements of an experiment, differentiate between three basic types of experimental designs, and gain insight into ANOVA and regression techniques for analyzing data. Use a prescribed process for designing your own nudges, and identify specific resources and tools you will need to execute a nudging strategy. Apply some of the learnings and ideas to policy and business.